Diving into climate action

Wavezero’s mission is to create waves of climate action. Let’s explore what climate action means and how we intend to achieve it with our clients.

The Sustainable Development Goals

In 2015, the United Nations member states developed the 2030 Agenda for Sustainable Development. In partnership, nations of the world would collaborate to tackle poverty, promote environmental protection and ensure prosperity and peace for all.

This push for sustainable development, across environmental, social and economic topics, is guided by 17 intrinsically related Sustainable Development Goals (SDGs). Goal 13 is climate action.

This climate action goal aims to urgently combat climate change and its impact. This implies both mitigation by reducing global greenhouse gas emissions as well as adaptation, ensuring that societies are resilient to changes brought by climate change, both now and in the future.

The goal is guided by five targets highlighting the importance of integrating climate change measures in global policies and increasing resilience to extreme weather events, while ensuring that communities most at risk are considered in mitigation and adaptation measures.

One of these targets is to build knowledge, raise awareness and improve education on climate change topics. This is where Wavezero can most effectively play a part in the urgently needed efforts to drive climate action.

The urgency of climate change

The release of greenhouse gases through human activities over the past centuries has accelerated climate change. We’ve seen a 50% increase in CO2 in the atmosphere since the Industrial Revolution, which has increased the earth’s average temperatures and shifted weather conditions.

If the world is to mitigate the worst effects of climate change, significant emissions reductions must be achieved in all sectors of the economy, whether it be energy generation, transportation, food production or manufacturing.

In fact, limiting global warming to 1.5°C relative to pre-industrial levels requires reducing global greenhouse emissions by 43% by 2030 and reaching Net Zero by 2050. This is what is needed to meet the Paris Agreement’s goals.

Achieving these decarbonisation targets will reduce the likelihood of increasing climate risks, such as extreme weather events, rising sea levels and biodiversity loss. Immediate and sustained climate action is also a requirement if we are to meet the other SDGs.

Given the scale of this challenge and the fundamental shifts required, the need for lower-carbon goods or services and technological solutions that increase the world’s resilience to climate change risks has never been greater.

The need for corporate climate action

When it comes to climate action, a lot rests on the shoulders of companies. They are responsible for roughly 70% of global greenhouse gas emissions. Significant focus should be put on their supply chain emissions, which are, on average, more than 11 times greater than those from their operations.

There are many ways for companies to drive emission reductions and climate action. While there are different sets of challenges by industry, common decarbonisation themes are:

  • Setting short-term and long-term science-based targets for scopes 1, 2 and 3 to ensure your company is decarbonising in line with climate science.

  • Contributing to the world’s transition to clean energy by choosing renewable energy providers, engaging in Power Purchase Agreements, or developing on-site renewable capabilities.

  • Driving emission reductions in your supply chain by leveraging your purchasing power to reward lower-carbon solutions in procurement processes.

  • Developing technologies, such as energy-efficient machinery, or providing services like carbon accounting software to help your customers reduce their emissions.

  • Engaging all employees with the company’s decarbonisation roadmap to raise awareness on environmental topics and ensure reduction initiatives are not driven in isolation.

Ultimately, collaboration will be required across all stages of the value chain as a company’s carbon emissions targets cannot be reached without the support of its suppliers.

Creating waves of climate action

Climate action for Wavezero means spreading knowledge on climate change topics and through this education, supporting companies developing solutions or implementing practices to reduce global greenhouse gas emissions.

Through our expert copywriting services, we will support the growth of companies driving positive environmental impact and educate audiences on topics such as decarbonisation, carbon management and supply chain engagement.

We work with companies bringing solutions to the climate crisis to help scale their impact. Through our services, we aim to grow your brand so that you can gain new customers, be a sustainability thought leader and engage stakeholders with environmental topics.

You can contact Wavezero by email (pierre-louis@wavezero.co.uk), via LinkedIn or the website to learn more and explore how we could collaborate. I look forward to hearing from you and to driving climate action together!

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